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Response to the Information Commissioner's Office’s (ICO) consultation document - ‘Age appropriate design: a code of practice for online services.’

Parent Zone welcomed the ICO’s call for comment on its draft age-appropriate design code — an amendment to the Data Protection Act 2018. The code is an opportunity to recognise that the needs of children, parents and families should be placed at the heart of product and service design.

In our response, we supported the ICO’s identification that parents are in the best place to help children exercise their rights and that increased digital literacy is important in achieving this. Parent Zone believes, however, that technical solutions are not an alternative to ‘good enough’ at-home parenting and the code should not be seen as a complete solution. Instead, we feel it should be implemented in conjunction with various means of building children’s digital resilience. Therefore we called on the ICO to consider how:

  1. The code offers an opportunity to build a broader framework to support children online, one in which authoritative parenting is enabled.
  2. The UK Council for Internet Safety (UKCIS) Digital Resilience Working Group’s work can be used.
  3. A parallel education effort is provided alongside design solutions.

To read the full response click the attachment below.